Last year, LinkedIn surprised their users by introducing native video to the professional social network. Since then, a vast amount of professionals have begun leveraging LinkedIn's native video to promote their companies, share thought leadership, and discuss important topics in their respective industries.
In today's article, we'll introduce you the top five influencers that are absolutely crushing it with video on LinkedIn. These professionals make unique LinkedIn videos about different business topics in their own, individual style—but its undeniable that all of their videos are well-produced and incredibly informative. We think you'll see what we mean—let's dive in!
1. Shay Rowbottom
Shay Rowbottom is the founder and COO of Margle Media. Her company produces high quality viral Facebook videos for its clients, and her LinkedIn videos are no different.
Her LinkedIn page is jam-packed with good business and life advice from someone in the middle of the startup world.
We're huge fans of how clear and concise her videos are—they get to the point without any fluff.
Additionally, we like how she includes subtitles in each video, so you can read her thoughts on the subway.
Seriously, do yourself a favor and check out her content.
Want some fun in your LinkedIn feed? Watch a few of Goldie Chan's LinkedIn vlogs.
Goldie posts daily content about her travels, work life, and even gives us the occasional piece of life advice.
Her style is informal, but all of her videos are still extremely professional and well put together.
In other words: she's the Casey Neistat of LinkedIn—and we love it!
Ahmad Munawar is a Toronto-based marketing coach for Boutique Growth. He records LinkedIn videos while on his way out of meetings, after calls, and in other informal settings.
In his videos, he shares sales and marketing techniques, business tips learned in a meeting, and discussions how you can add value to your organization.
We like Ahmad's videos because he gives us clear and concise careers tips that anyone can apply to their professional lives.
And since he generally films his videos them on walks, his videos have an informal vibe that are easy to relate to and really hit home.
Allen Gannett is an author and business owner that runs two video series on LinkedIn: #BookStuff and #AllenAsks.
#BookStuff takes us through Allen's journey of writing and publishing a new business book; #AllenAsks is a video series where Allen asks other entrepreneurs a single question on camera.
We like these series (especially #AllenAsks!) because they give us new perspective of the business world through the eyes of rising entrepreneurs and thought leaders.
Additionally, since his videos are single-cut, we get a real and unfiltered look into his business life.
Check out the full video above and while you're at it, check out his LinkedIn page.
Need to get inspired? Look no further than Fraser Cameron's content.
Fraser brands himself as a coach that wants to help dads become "epic dads" in 2018. His inspirational content hits career goals, character, health, and parenting, and are geared towards fathers who want to become a better role model for their kids.
But you don't need to be a father to appreciate his content. Watch a few of his videos, and you'll be itching to do more with your time. You can check a handful of them out here.
Now, it's your turn
As you can see, there's a ton of good video content on LinkedIn. If you're looking for a great way to grow your LinkedIn reach, you should certainly consider sharing your thoughts in a video series of your own. Take inspiration from the influencers above, and you'll be on the right track.